LAST UPDATED: May 1, 2018

LeveragePoint Innovations (“LeveragePoint”, the “Company”, “we”, “our”) uses cookies on our corporate website, our LeveragePoint for Value Management software-as-a-service tool (the “Tool”) and our legacy online marketing application (the “Program”). Our Cookies Policy explains what cookies are, how we use cookies, how third-parties we may partner with may use cookies on our corporate website, on our Tool or on our Program, your choices regarding cookies, and further information about cookies.

Corporate Website: By visiting our website, you accept the use of cookies in accordance with this Cookie Policy. In particular, you accept the use of Analytics Cookies for the purposes described below. If you do not accept the use of these cookies, please disable them following the instructions in this Cookie Policy.

Tool and Program: By registering as a user of our Tool or our Program, accessible when you log into the LeveragePoint Tool or the LeveragePoint Program, you will be required to accept the “Strictly Necessary” cookies described below. This category of cookies cannot be disabled and are necessary for your use of our Tool or our Program.

What is a cookie?

Cookies are small text files containing small amounts of information which are downloaded to your computer or mobile device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are useful because they allow a website to recognize a user’s device and to store user preferences. Cookies can be “persistent” or “session” cookies. Persistent cookies remain on your personal computer or mobile device when you go offline, while session cookies are deleted as soon as you close your web browser.

For further information on cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org.

 What cookies do we use on our website, our Tool and our Program?

 The types of cookies used on our website, our Tool, and our Program can be classified into one of two categories:

1.)   First-party Cookies or Third-party Cookies

  • First-party Cookies – First-party cookies are set by the website you are visiting and they can only be read by that site.
  • Third-party Cookies- Third-party cookies are set by other organizations that we use for different services. For example, we use external analytics services and these suppliers set cookies on our behalf in order to report what’s popular and what’s not. The website you are visiting may also contain content embedded from YouTube, for example, and these sites may set their own cookies.

2.)   Strictly Necessary Cookies or Analytics Cookies.

  • Strictly Necessary Cookies – These cookies are essential in order to enable you to log into your user account for the Tool or Program and use its features. These cookies do not gather personal information about you other than IP address. This category of cookies cannot be disabled if you want to use the Tool or Program. We do not have any strictly necessary cookies on our website.
  • Analytics Cookies – These cookies collect information about how visitors use a website, for instance, which pages visitors go to more often, and if they get error messages from web pages. These cookies do not collect information that identifies you. All the information that these cookies collect is anonymous and is only used to improve how a website works. Our website uses Google Analytics, Pardot and Wistia, and our Tool uses Google Analytics (“Analytics Partners”). Information collected by cookies set by our Analytics Partners will be transmitted to those Analytics Partners and stored on servers in the United States of America in accordance with the privacy practices of each Analytics Partner. You may opt out of tracking by Analytics Partners by visiting their websites and following their instructions. For example, click here for Google Analytics.

What are my choices regarding cookies?

If you’d like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser. Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, some of our pages might not display properly, and you won’t be able to use our Tool or Program.

  • For the Chrome web browser, please visit this page from Google: Chrome
  • For the Internet Explorer web browser, please visit this page from Microsoft: Internet Explorer
  • For the Firefox web browser, please visit this page from Mozilla: Firefox
  • For the Safari web browser, please visit this page from Apple: Safari
  • For any other web browser, please visit that web browser’s official web pages.

What are our Strictly Necessary cookies?

Source Use Cookie Name Purpose
LeveragePoint Tool .lpToken  

First-party cookie. Used to keep track of the user session information and is required for secure access to the Tool. It expires upon session time-out.

.ASPXAUTH  

First-party cookie. Used to determine if a user is authenticated and is required for secure access to the Tool. It expires upon browser closing.

Program .ASPXFORMSAUTH  

First-party cookie. Used to identify if you are signed into the Program website. It expires after the session ends.

ASP.NET_SessionId  

First-party cookie. Used to contain the user’s session ID. It expires when you close your browser.

Gpo  

First-party cookie. Used to keep track of user settings. It expires in one year.

What are your Analytic cookies?

Source Use Cookie Name Purpose
LeveragePoint Tool login_type  

First-Party cookie. Used to ensure that the login type presented to the user matches the screen of the last time they logged in to the Tool. It expires in one year.

logout_reason  

First-party cookie. Used to display the reason why the user logged out (generally a time-out or a log-in error). It expires after the session ends.

_ga, _gid  

First-party cookies. Used by Google Analytics to distinguish between users to our Tool. They expire between one day and two years.

_gat  

First-party cookie. Used by Google Analytics to throttle the request rate, limiting the collection of high traffic data requests. It expires after the session ends.

 LeveragePoint  Website  _Distillery  

First-party cookie. Used by our video player provider to remember your position in a video should playback be interrupted. It expires in twelve months.

 _ga, _gid  

First-party cookies. Used by Google Analytics to distinguish between users to our website. They expire between one day and two years.

 _gat  

First-party cookie. Used by Google Analytics to throttle the request rate, limiting the collection of high traffic data requests. It expires after the session ends.

 visitor_id  

First-party cookie. The visitor cookie includes the name “visitor_id” plus the unique identifier, which is derived from the tracking code placed on the website. The value stored is the unique ID for the visitor. For example, cookie name “visitor_id12345″ stores the visitor value “123456789,” where 12345 is the account identifier and 123456789 represents the visitor ID. It expires after 10 years.

 Google Analytics  Website and Tool _ga and _gid  

Third-party cookies. Used to distinguish between users to our site. They expire between one day and two years.

_gat  

Third-party cookie. Used to throttle requests to google analytics, limiting the collection of data on high traffic. It expires after the session ends.

Google Analytics Website 1p_JAR, NID  

Third-party cookies. Used to collect website statistics and track conversion rates. They expire between one week and six months.

Google Doubleclick.net Website IDE, cto_lwid  

Third-party cookies. These cookies are used by Google to collect anonymous information for use on Google Adwords. The data is anonymous and helps Google deliver relevant advertising on other websites. The cookies expire between thirteen months and two years.

AddtoAny Website _utma, _utmz, _cfduid, page_services, _uuid, _uvc  

Third-party cookies. Used for buttons such as LinkedIn, Facebook, Twitter and functions involving the exchange of information with this services and the social media services. They expire between the session ending and two years.

Pardot Website _cfduid, _ga, Pardot, _unam, visitor_ID, webact, dtCookie, lpv11232, AMCV_8D6C67 C25245AF20A490D4C %40AdobeOrg  

Third-party cookies. Used to collect information for marketing purposes in order to make customer communications relevant and help us understand the performance of our marketing campaigns. They expire between the session ending and two years.

YouTube Website Requests, APISID, HSID, PREF, LOGIN_INFO, SAPISID, SID, SSID, Visitor_Info_1_live, YSC, REMOTE_SID, ST-vex6dy  

Third-party cookies. Used to view our videos. We embed videos from our official YouTube channel and may set cookies on your computer once you click on the YouTube video player to view our videos. They expire between the end of the session and twenty years.

Wistia Website _Distillery,

muxData

 

Third-party cookies. Used by our video player provider to remember your position in and actions on a video. They expire between twelve months and twenty years.

How can I contact you?

If you would like to contact us about cookies please email us at Privacy@LeveragePoint.com.

Will this Cookie Policy change?

This is a snapshot of how we use cookies today. Any changes we may make to our cookie policy in the future will be posted on this page. We encourage you to check for updates on this page periodically.

Ready to Dive In?

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If you’d like to talk more about LeveragePoint’s Value Proposition tool, we’d welcome the opportunity to speak with you. We will listen to your needs, and help you understand if the tool is right for you.

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