Tool Release Notes: December 2020
December 2020 Release Notes New for this release: Marketing users can now access “Starter” Value Maps, which are maps that have been partially created using standard setup information to help guide the Value Mapping process. User Admins can now set…
Value-Based Pricing for Large Contracts: Capturing Customer Value Through the RFP Process
Wednesday, January 27 at 11 AM ET Top B2B companies employ value-based pricing strategies to maximize customer outcomes and profitability. However, large and complex contracts are commonplace in a wide range of industries, from technology and aerospace to healthcare and…
B2B Sales Trends in 2020: A Value-Based Perspective
VIEW THE WEBINAR RECORDING BELOW For B2B companies worldwide, 2020 has been a year full of unpredictability and heightened uncertainty. The top B2B selling trends have centered on better online communication, outcome-based selling, and strategic conversations with existing accounts. The…
Tool Release Notes: November 2020
November 2020 Release Notes New for this release: The Create button on the Marketing Home Page can now be used to access “Starter” Value Models, which are models that have been partially created using standard setup information to help guide…
Tool Release Notes: October 2020
October 2020 Release Notes New for this release: Value Model Review Notes (introduced last month) are now included in Review notification emails. The CSV downloadable lists of Value Models and Value Propositions (available from the Marketing and Sales home pages)…