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COMMUNICATE VALUE. DELIVER OUTCOMES.

LeveragePoint helps B2B product, marketing, and sales teams understand and sell their quantified value through digital value propositions.

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LeveragePoint for Product Management

Optimize go-to-market impact by incorporating customer value throughout the new product launch process.

LeveragePoint for Pricing and Marketing

Build interactive Value Models that quantify the customer value of your product offerings.

LeveragePoint for Sales and PreSales

Grow your sales velocity by using digital Value Stories throughout the B2B sales cycle.

LeveragePoint for Customer Success

Quantify and communicate the impact of your solution in the account management life-cycle.

Why LeveragePoint?

LeveragePoint is a cloud platform that aligns product, pricing, marketing, and sales teams around value by collaborating on interactive, digital Value Propositions. By clearly communicating the quantified value of their offering from the very first meeting, B2B sales teams can realize higher profits, improve their win rates, and reduce sales cycles for new and existing products.

INCREASE B2B SALES

Give reps confidence in talking the customer’s language by addressing relevant business like issues, showing financial results, and accessing the best content for the customer.

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EMPOWER SALES CONVERSATIONS

Establish early credibility with industry knowledge, and create a groundwork for collaborative discussion about the potential impact for the customer.

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Quantify Customer Value

Provide product management and marketing with a simple framework to qualify value, making it easy to understand the impact of their products on their customer’s business.

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IMPROVE NEW PRODUCT LAUNCH

Rapidly set value-based prices for product launch and publish powerful Value Propositions to accelerate early customer sales and generate momentum.

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Customers are talking…

Our internal sales and solutions experts have consistently given LeveragePoint high praise with a net promoter score of over 90% positive, and this energy has helped us increase our average win rate by 10% across hundreds of solutions and thousands of opportunities.  We also saw the revenue per opportunity increase by an average of 2%, or about 15% increased profitability.  Depending on the type of solution and the process used by the business unit, we saw sales cycle time reduced by 50-75%.

 

RICK CANTRIL | DIRECTOR OF VALUE BASED STRATEGIES AT FISERV

LeveragePoint’s intuitive handling and spectrum of additional useful functionalities strongly supported the change to a more value-based mindset in our organization.

 

INGO HENNECKE | GLOBAL TAILORED PRICING SOLUTIONS LEAD AT BAYER

You cannot continue to do value-based pricing, value modeling, and value propositions in Excel and PowerPoint. True value champions industrialize their value management process using software. I have now used LeveragePoint for 7 years, and it’s the best for marketing, pricing, and sales teams.

STEPHAN LIOZU | CHIEF VALUE OFFICER AT THALES

Prior to seeing output of LeveragePoint, and presenting it to two customers, the majority of the C-suite was insisting that we launch this product at the same price as the old product.

CUSTOMER VALUE MANAGER | LEVERAGEPOINT CUSTOMER

I have never felt so confident going into a deal at list price.

ACCOUNT EXECUTIVE | LEVERAGEPOINT CUSTOMER

Determining the right pricing for some of my new solutions monopolizes my time, especially when we have nothing to compare against in the market. LeveragePoint has shown me how to better analyze the economic impact each solution will make on my clients’ bottom lines, and I usually find that I would have under priced my solutions without LeveragePoint.

PRODUCT MANAGER | LEVERAGEPOINT CUSTOMER

One of my clients notified us that they would be leaving us at the end of their contract. We then put a team together to use LeveragePoint to visually show the client the financial value of their relationship with us. The LeveragePoint discussion in conjunction with consulting services and other relationship rebuilding activities kept this client in our portfolio, and this client has increased their spend with us by over 50%.

ACCOUNT EXECUTIVE | LEVERAGEPOINT CUSTOMER

All of my Product Managers will complete a LeveragePoint value analysis before releasing their solutions in the market. We just cannot afford not to use LeveragePoint.

HEAD OF BUSINESS UNIT, PRODUCT MANAGEMENT | LEVERAGEPOINT CUSTOMER

Some of our solutions have complex technical functionality which presents significant challenges when meeting with business decision makers. LeveragePoint helps me to quickly develop a presentation to translate technical features into a business case.

ACCOUNT EXECUTIVE | LEVERAGEPOINT CUSTOMER

Overall we estimate a 2-4% increase in gross margin on all new projects/offers dealt with.

BU PRICING LEADER | LEVERAGEPOINT CUSTOMER

INTRODUCING: THE LEVERAGEPOINT VALUE REALIZATION SERIES

Elevate your value conversations. Learn how our platform enables collaboration across your team and with your customers by exploring the powerful functionalities available to LeveragePoint users.

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Your Value Proposition in an ESG World: Help Your Customer Understand, Verify, and Improve Their Sustainability Outcomes

Featuring: Peyton Marshall, CEO at LeveragePoint

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why Value?
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Value Pricing

Value Pricing is a pricing methodology centered on setting prices based on customer value delivered, as perceived by the buyer. Leading global B2B organizations deploy Value-Based Pricing strategies to capture the customer value of their offering. 

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Value Proposition

A Value Proposition is customer-facing content that conveys the value of your offering relative to a customer’s reference point. By focusing on customer outcomes, sales will have a better understanding of the customer’s challenges and objectives.

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Value Selling

A sales practice centered on having high quality customer conversations about the economic impact of your offering. Value selling goes beyond features and benefits to engaging the customer in a discussion of how your solution improves their outcomes.

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Join other leading global B2B Enterprises

See the impact Value can have in your organization.

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