Great B2B enterprises utilize Value Selling strategies to speed up sales cycles, drive higher prices, increase close rates, and support successful product launches. But how do you elevate the importance of these strategies to get your entire organization on board? One powerful way is to hold a contest with each business unit or group bringing their own innovative ideas to the table.
In this video, Laurent Gambier, Pricing Director at Schneider Electric, shares the secrets to running an organization-wide Value Contest, and the tangible benefits of using a contest to elevate Value Pricing and Value Selling.
Interested in learning more about initiating and scaling value selling? Fill out the form on the right to download our white paper: “Drive Sales Team Success: Keys to a Sustainable Value Selling Initiative.”