Resources

Tool Release Notes: February 2015

February 2015 In the new User Interface with redesigned “Start” tab: New Value Model chart displays acquisition efficiency Lower Spend is a new type of value in Value Communication to input a message and customer question for Value Proposition In…

Building a B2B Value-Driven Culture

Joanne Smith, President of Price to Profits Consulting and former Corporate Director of Marketing and Pricing at DuPont, will share practical steps on how to build a value-driven culture at a B2B enterprise. Based on her professional experience at DuPont,…

Tool Release Notes: January 2015

January 2015 New for this release: Custom fields now available for use in Value Propositions

Value Strategies to Build Trust with Buyers and Close Deals

The salesperson who is first to talk value with customers will build trust with today’s enterprise B2B buyers and best differentiate themselves from competitors. The results: shorter sales cycles and more deals. “In Amp Up Your Sales, you’ll discover powerful…

Tool Release Notes: December 2014 and Prior

December 2014 New User Interface with redesigned “Start” tab: Prompts user for three different units of measure: customer, competitor, and offering Acquisition Efficiency can be calculated as alternative/additional source of value New international currency: Canadian Dollar Advanced Notice: End of…

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