Resources

Tool Release Notes: March 2015

March 2015 New for this release: New access controls for Unique Value Propositions (UVPs) allowing for more flexibility with large-scale sales deployments. Basic CRM-like information can now be captured for any UVP (opportunity), e.g. whether the sale was closed New…

Cross-functional Collaboration to Boost a Value Culture

All too often there is a disconnect between the Sales and Marketing departments and the Pricing department. Conflicting priorities between functions paralyze the successful execution of Value strategies, the building of a Value-driven culture, and lead to a wide range…

Tool Release Notes: February 2015

February 2015 In the new User Interface with redesigned “Start” tab: New Value Model chart displays acquisition efficiency Lower Spend is a new type of value in Value Communication to input a message and customer question for Value Proposition In…

Building a B2B Value-Driven Culture

Joanne Smith, President of Price to Profits Consulting and former Corporate Director of Marketing and Pricing at DuPont, will share practical steps on how to build a value-driven culture at a B2B enterprise. Based on her professional experience at DuPont,…

Tool Release Notes: January 2015

January 2015 New for this release: Custom fields now available for use in Value Propositions

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