3 Reasons Why Sticking with the Status Quo Will Negatively Impact Your Sales Success in 2018

“If you won’t or can’t embrace powerful trends quickly and if you fight them, you’re probably fighting the future. Embrace them and you have a tailwind.” – Jeff Bezos Amazon has delivered tremendous revenue growth and shareholder value by embracing…

How Digital B2B Value Propositions with Interactive Content Win 15-25% More Competitive Deals

Simple answer: Buyers appreciate sellers who address their business problems with results-based success stories in their FIRST meeting! I passionately explain to Sales and Marketing leaders that reps are losing 80% of potential qualified sales opportunities by presenting the standard…

How Top B2B Marketing Teams Get High Grades from Sales Teams Every Day!

The majority of B2B marketing organizations are measured on achieving the company’s revenue targets assigned to sales. However, a significant gap still exists between sales presentation content produced by marketing and the content expected by sales. Sirius Decisions reports that…

5 Key Characteristics of Winning B2B Sales Presentations

Highly successful B2B Sales & Marketing leaders empower their sales teams with sales presentations that engage senior decision makers and key influencers early in the sales process.  Research shows close to 80% of early buyer meetings with sales reps fail…

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