Resources

Utilizing Customer Loyalty Data to Enhance Value Pricing

Good value pricing can enhance your ability to get paid a premium or your fair price. When combining value pricing techniques with customer loyalty data, you can increase your value pricing and your sales team’s confidence in the Value Proposition….

5 Keys to Increasing Your B2B Qualified Sales Pipeline

What would you say if I told you that only 19% of sales meetings that B2B executives take actually live up to their expectations? Would you be surprised? Would you believe that 67% of the time sales reps are giving…

Digital Value Proposition Demo

LeveragePoint offers a software-as-a-service solution that aligns product, pricing, marketing, sales enablement and sales teams around creating, capturing, and communicating value. LeveragePoint allows these teams to collaborate internally around building a value-based strategy then publish a customer-facing, dynamic, value proposition…

Global Roll-out of a Structured Value Pricing Approach – A Bayer CropScience Case Study

Join Ingo Hennecke, Global Pricing Manager at Bayer CropScience, in a webinar centered around Bayer CropScience’s global implementation of a structured Value Pricing approach. After a short introduction of Bayer CropScience you’ll learn: How to create awareness of the impact…

The Challenge of Value – Value Selling

Join Mike Wilkinson, Co-founder and Director at Axia Value Solutions, for a webinar centered around understanding value. During The Challenge of Value – Value Selling you’ll learn: The Value Triad© as a means for identifying customer value A four stage…

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