Resources

How Powerful Value Propositions Increase Sales Immediately

Spending just 30 short minutes we’ll deliver a straight, no-nonsense, realistic view of the challenges sales faces, and show how LeveragePoint’s Value Proposition Tool will immediately address those challenges and increase your sales.

The 5 Key Dimensions for Achieving B2B Pricing Excellence

Join Stephan Liozu, Ph.D., Pricing Evangelist and Founder of Value Innoruption Advisors, to understand the need for a different approach to pricing transformations. With insights from his latest book, The Pricing Journey: The Organizational Transformation Towards Pricing Excellence, Dr. Liozu…

How to Differentiate Value Propositions for Sales

Great B2B value propositions support effective sales conversations. Value propositions should be designed with sales objectives and teams in mind, combining simplicity with the substance to stand up under customer scrutiny. In this webinar, viewers will learn about what matters in…

5 Myths of Selling Value to Professional Buyers

Across many B2B industries, professional buyers continue to grow their influence and impact on buying decisions. This growing influence often means longer sales cycles, tough negotiations, and lots of frustrated salespeople. It doesn’t have to be this way. Many sales…

Cross-functional Collaboration to Boost a Value Culture

All too often there is a disconnect between the Sales and Marketing departments and the Pricing department. Conflicting priorities between functions paralyze the successful execution of Value strategies, the building of a Value-driven culture, and lead to a wide range…

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