Resources

Deliver Results with Value Selling – Key Ingredients for Success in B2B Sales Teams

What’s in this webinar? Value Propositions are a powerful tool for sales and presales teams throughout the B2B sales cycle. They help sales early to prepare for calls, build confidence, qualify opportunities and engage customer executives. They help sales and…

Generate B2B Value Propositions for Sales Team Adoption

What’s in this webinar? Value Propositions are a powerful tool for sales and presales teams to communicate customer value throughout the B2B sales cycle. They help sales early in the sales cycle to prepare for calls, to build sales confidence,…

Linking Price And Value To Expand Share And Capture Profits

What’s in this case study? Do your products and services deliver higher value than the competition? Make the most of your differentiation by linking price and value to set better prices and solidify your competitive position. The clock is ticking…

Introducing A New Product In Tough Economic Times

What’s in this case study? Laurie Andriate is Vice President & General Manager of Grace Division Materials & Packaging Technologies – Americas. In 2008, as Chief Marketing Officer of Grace Construction Products, Laurie was instrumental in deploying LeveragePoint for Value…

Emerging From The Great Recession: 8 Keys To Driving Profit Growth And Customer Value From The C-Suite

“Focus on customers, not products. Focus on profitability, not market share.” -Dr. Thomas Nagle What’s in this whitepaper? The best companies are moving beyond improving pricing one transaction at a time to developing an overarching pricing strategy that is value-based…

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