Blog

Transcend Value Calculators: 6 Ways Value Propositions Change the Sales Process

Emergency Value Selling.  B2B value selling often gets started as firefighting.  At a critical moment late in a sales or renewal process, the alarm goes off.  An analytical person on the commercial team, perhaps a product manager or a presales…

Value Propositions to Drive Buyer Enablement: Effective Value Selling vs. Marketing Mush – 5 Key Ingredients

The internet has changed the fundamentals of B2B sales.  The tectonic plates have shifted between buyer and seller: Skilled sales teams are no longer necessary to provide product or solution information, except when online marketing content is inadequate. If answering product…

Value Propositions for Your Customer Audience Q&A

For our November Webinar Peyton Marshall, LeveragePoint’s CEO, explored the ways that Value Propositions can and should be the core piece of content that align commercial teams on their customer audience to deliver on the potential of ABM, ABS and…

[Day 2] Sales 3.0 Conference Takeaways

The second and final day of the Sales 3.0 Conference is in the books! Messages of improving the sales landscape with technology, training, and the merriment of the two continued to be at the forefront of each discussion. Once again,…

[Day 1] Sales 3.0 Conference Takeaways

My boss says, “What happens in Vegas stays in Vegas!” every time I’m leaving for one of these conferences. At first, I thought it was him telling me, “Have fun!” with a famous slogan, but now I’m starting to think…

Ready to Dive In?

GET A PERSONALIZED DEMO

If you’d like to talk more about LeveragePoint’s Value Proposition tool, we’d welcome the opportunity to speak with you. We will listen to your needs, and help you understand if the tool is right for you.

REQUEST DEMO

We use cookies to provide you with a better onsite experience. By continuing to browse the site you are agreeing to our use of cookies in accordance with our Cookie Policy.

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close