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Top 5 Business Challenges in the Specialty Chemicals Industry

Chemical executives today face tremendous pressure in protecting margin in the midst of economic uncertainty. Over the past year, our customers have successfully dealt with five specific business challenges using a value-based approach. Click ...

Nine Best New Product Pricing Practices

Guest Post by Jerry Bernstein 1. Use a Process One of the most challenging tasks a marketing organization will face involves setting the "right" price for a new product. New product pricing is complex. It is important to use a ...

Does Your Company Need a Chief Value Officer?

The world of business and economics change fast and is getting more complex every decade. Firms are faced with the choice to adapt, reinvent, and differentiate themselves or die. Over the past few years, the nature and intensity of these ...

Ask the Expert with Stephan Liozu from July 2012 Webinar

Organizational Confidence: Generating "Pricing Superheroes" Stephan Liozu, CEO of Ardex Americas, described why organizational confidence is a necessity for pricing excellence. He identified key factors that impact organizational confidence ...

Value-Based Pricing in the Chemical Industry, Five Years Later

Businesses in the chemical industry face several unique obstacles to profitability and revenue growth. Perhaps the most prevalent challenge that chemical companies face is the ongoing fight against product commoditization - constantly searching ...

Are You Paying Enough Attention to Your Pricing Strategy?

This month Stephan Liozu, CEO of ARDEX Americas, wrote an article in Smart Business Magazine addressing the lack of attention paid to pricing strategy in most companies, despite the acknowledgement that pricing is strategically important to ...

How do you currently answer the two most pressing questions from customers?

A recent IBM study cites that getting closer to customers is a top priority for 88% of business leaders. Everyone gets it: to be successful organizations must understand customers, meet their needs, and do it in a in a way that builds trust. To ...

Ask the Expert, Follow-Up on June Webinar: Driving Value In Product Development

In our June webinar, Tom Lucke, Managing Director of Value Management Advisors, talked with us about how top companies put significant effort into understanding value early on during product development. To see this webinar On-Demand, please ...

How does Pricing Excellence Benefit Buyers (and not just sellers)?

Many buyers are concerned when they hear that one of their suppliers has a new focus on pricing excellence and is implementing pricing software, whether this be a value-based platform like LeveragePoint or an analytics and optimization platform ...

Having a Conversation On Differential Value with Customers

Ask the Expert with Dr. Tom Nagle: Having a conversation on value TWO QUESTIONS FROM A SPECIALTY CHEMICALS COMPANY Q. Some of our customers require a price quote before they will have any discussions with us where we can introduce a ...

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