Value Strategies Blog

For our February Webinar, Mike Wilkinson shared secrets to understanding and communicating your value throughout the sales process, and winning deals when you have the best solution.  To conclude the webinar, he answered some questions from the audience. Here are…

Coaching.  Coaches make the difference between pickup soccer and championship football. Great coaches prepare their team mentally and physically.  During the match they orchestrate player adjustments by reading opportunities and diagnosing challenges. They address mental and emotional fragility. They motivate…

For our January Webinar, Tim Smith, PhD shared strategies for incorporating value into your sales process with strategy and tools. To conclude the webinar, he answered some questions from the audience. Here are his live answers: How do you assess…

Welcome to the age of buyer empowerment.  In embracing the aim of enabling B2B buyers, we naturally position the customer’s journey as a pivot point for our business plans and decisions.  The Knowledge@Wharton network features a Dell-sponsored article with a…

For our November Webinar, Peyton Marshall shared strategies for designing packaged product and service offerings based on customer value. To conclude the webinar, he answered some questions from the audience. Here are his live answers: Where do you start when…