Resources

Align Strategy with Customer Journeys: Best Practices to Adopt Value Management

Customer Value Management focuses commercial teams on the customer outcomes that result from deciding to buy an offering. Top B2B companies recognize that business customers embarking on a buyer’s journey have a simple outcome: maximizing value. When quantified, commercial teams…

Introducing: The LeveragePoint Value Excellence Series

Working remotely? Want to up your game? During uncertain times, the best B2B pricing, product, marketing, and sales professionals are acquiring skills and developing strategies to succeed. Over the coming weeks, we will be delivering two tracks of our best…

The Art of Designing and Testing EVE® Models

VIEW THE WEBINAR RECORDING BELOW Economic Value Estimation®models require both customer and competitive data along with a heavy dose of analytical skill. With practice, the mathematical side of designing high-quality EVE® models can become systematic. What is often less obvious…

Tool Release Notes: February 2020

February 2020 Release Notes New for this release: Labels list stays collapsed: when a user collapses the labels list (on either the Marketing or Sales home page), the list will remain collapsed on every subsequent return to the home page…

May the Best Solution Win: Selling Strategies to Convey Your Superior Value

VIEW THE WEBINAR RECORDING BELOW Are you losing business to competitors – even when you know you have the best solution? For B2B enterprises, this is an all-too-common problem that not only results in lost revenue for your organization, but…

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