Value Propositions for B2B Sales Team Effectiveness: When, How and Why Do Buyers Commit?
What’s in this whitepaper? Each phase of a B2B buying process usually involves distinct and identifiable activities by buyers: identifying & prioritizing, evaluating, deciding & purchasing. Consequently, sales team content varies with the phase in the buying process it’s addressing….
Selling Value from Qualification to Close: The Power of Moments to Drive Buying Events
VIEW FULL RECORDING BELOW! What percent of your sales force made quota last year? A CSO Insights survey suggests that 57% is average among B2B sales teams, meaning 43% didn’t meet goal. The fundamental problem is that, no matter how…
Customer Success Tip: April 2018
Build Power Users Faster with the LeveragePoint Video Training Series The LeveragePoint Customer Success team is proud to announce a new initiative to help users in their journey towards adopting value strategies: the LeveragePoint Video Training Series! This E-Learning system…
[Interactive Infographic] Selling Outcomes Not Products
Large B2C corporations figured out a long time ago that selling outcomes rather than product features is the key to increased sales. Companies don’t sell televisions; they sell family bonding or big celebrations on game day. Dreams of fame and…
Tool Release Notes: March 2018
March 2018 New for this release: Value Proposition Enhancements Improved the resolution of Screenshot Downloads Added new editable fields in Waterfall charts Added collaboration functionality for template editing