Increase Your Revenue from B2B New Product Launches
Why do 3 out of 4 new products fail? This is truly a sobering statistic considering that companies invest billions bringing new innovations to market. Even more concerning is that the new ...
Tackling the 7 Challenges and Unleashing the Power of B2B Value
How does a B2B business become a value-focused organization? What sometimes seems to be forgotten is that the pursuit of a value orientation involves a lot more than just the sales force. ...
Release Notes: May 2016
May 2016
New for this release:
Improved value proposition loading times. Now larger, complex value propositions come up faster than ever.
Improved Salesforce.com ...
A 5-Minute Solution to Gain a Competitive Edge with Your Buyer
The B2B enterprise buyer's process has changed substantially since the emergence of web-based approaches for buyers to source technical, product, and vendor information without contacting a ...
Release Notes: April 2016
April 2016
New for this release:
Enhanced Share Settings for UVPs (unique value propositions) - Until now, only the UVP creator could save edits to a UVP. Now other users ...
More Data! More Money? Understanding Customer Value to Monetize Data Assets
As the "internet of things" becomes more pervasive, and companies continue to collect an ever increasing amount of data, both public and private, opportunities continuously arise for monetizing ...
Release Notes: March 2016
March 2016
New for this release:
New value modeling functionality: users can now copy Competitor and Offering price components, just like Value Drivers.
Preview as VP ...
Developing a Value Mindset for Successful B2B Value Transformations
Value and Pricing Transformations are often slowed down or impacted by the lack of mindset change across the organization. To make changes irreversible, the development of a value mindset across ...
Release Notes: February 2016
February 2016
New for this release:
New functionality in Price Setting tool. The Modeled Price tab (tab 1) now allows users to set price based on percentage of Total ...
So, You Want Your Team to Sell to the C-Suite?
The best B2B sales executives know how to navigate the organizations they sell to. Steering sales conversations to the top is often an important element in their success. It can be make-or-break ...
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